The protein advice that finally sticks.
You tell clients to eat more protein. We make it land — 10g of meal-friendly plant protein sprinkled on the food they already eat. No shakes. No new habits. No willpower required.
Check if you’re eligibleNot an influencer program. A professional resource for the protein conversation you're already having.
You know the science. Your clients know your advice. The gap is adherence.
Most clients don't fail on knowledge — they fail on format. Another shake, another bar, another thing to remember. Frankly So changes the food they already eat instead of adding a new ritual.
It's food, not a supplement. A baked, crunchy topper made from wheat protein (75–80% protein in the raw ingredient; the finished crumble bakes to 45–50% protein by weight). Short ingredient list, sweet and savory flavors.
The math your clients can do: 10g protein for 100 calories, sprinkled on yogurt, oats, salads or soups. Two servings closes most of a typical per-meal protein gap.
About 2x the protein of leading protein granolas.
Compared per 100g — the basis that removes serving-size games: 43.5g vs 20.9g protein per 100g, roughly twice the average of 10 leading US protein granolas.
Protein per 100g. Reference: documented average of 10 leading US protein granola brands, one SKU per brand, values from current Nutrition Facts panels (June 2026). A comparison of protein amount, not a statement about protein level or quality.
Protein benefits, backed by science.
The outcomes your clients actually want — appetite control, muscle, steady energy, healthy aging — are all driven by how much protein reaches the meal.
SSatiety
The most satiating macronutrient — raises GLP-1 and CCK and lowers ghrelin, reducing later intake. Dose-driven, not quality-driven.
Halton & Hu, J Am Coll Nutr 2004 · Kohanmoo et al., 2020DTotal daily intake
Spreading protein across meals beats one large serving: even distribution (~30g/meal) raised 24-h muscle protein synthesis 25% vs the same total skewed to dinner.
Mamerow et al., J Nutr 2014MMuscle
Adequate per-meal protein triggers muscle synthesis via the leucine threshold (~2.5–3g). Older adults need a higher per-meal dose to overcome anabolic resistance. Paired with a complementary base like dairy, a serving helps a meal reach that threshold.
Moore et al., J Gerontol A 2015 · leucine-trigger review, Front Nutr 2021ESteady energy
Protein alongside carbohydrate can blunt the post-meal glucose rise (slower gastric emptying + incretin response), smoothing the swings behind energy dips.
Wolever et al., J Nutr 2024 (meta-analysis)HMetabolic health
Protein alongside carbohydrate supports a steadier post-meal glucose response as part of a balanced meal; higher-protein diets are also linked to improved triglycerides during weight loss.
Wolever et al., J Nutr 2024 (meta-analysis) · Wycherley et al., Am J Clin Nutr 2012GAging & GLP-1s
On GLP-1 weight-loss medications, ~25–40% of weight lost is lean mass. Adequate protein plus resistance training helps protect muscle through aging and treatment.
Linge et al., Circulation 2024Small appetites need protein-dense food.
When intake drops, protein density matters. Guidance for clients on GLP-1 medications is to prioritize protein within a lower overall calorie intake and favor lower-volume, nutrient-dense protein foods, so protein needs are met without large portions.
Frankly So adds ~10g of protein to a small serving of food a client already eats — more protein in a smaller portion. Protein targets and medication should always be guided by the client's own care team.
Guidance: Mozaffarian et al., joint GLP-1 nutrition Advisory (ACLM/ASN/OMA/TOS), Obesity 2025.
of weight lost on GLP-1 medications can be lean mass. Protein intake and resistance training are the two levers your clients control.
Nothing to hide. Read the label.
Eight ingredients you can read aloud to a client, and the numbers straight off the panel.
All eight of them
Contains: wheat, gluten. Made in a facility that also handles soy, peanuts, tree nuts, milk, eggs and sesame.
The numbers
| Calories | 100 |
| Protein | 10g |
| Total fat | 4g |
| Saturated fat | 0.5g |
| Total carbohydrate | 7g |
| Total sugars (incl. 3g added) | 4g |
| Sodium | 45mg |
Full Nutrition Facts for every flavor on its product page. Savoury toppings (Lightly Salted, Onion & Garlic): 0g added sugars per serving.
Measured on the finished crumble, not the raw ingredient. The protein is the food: wheat protein is 55–75% of the recipe — the structure itself, baked in, not a powder sprayed onto a snack.
Join the Collective. Here's what you get.
A match to a sampling program
Eligible members are matched to one of the dietitian sampling programs we run — a three-pouch variety box, chosen for the clients you work with and shipped to your practice at no cost. Three resealable 7oz pouches, around 30 servings. Taste it, test it on your own breakfast, share it with clients — judge us on the product.
Client-ready handouts & coupons
Printable, evidence-cited education you can hand to clients — starting with "Getting to your protein number," plus Protein on GLP-1s and Protein After 40 — and client discount codes to go with them.
Early access & real input
New flavors and formats before they launch — and a direct line to our team. Dietitian feedback has already shaped our range; yours will too.
Features & collaborations
We spotlight partner dietitians on our social channels, and paid collaboration opportunities go to program members first.
Sampling programs are subject to eligibility and availability. No obligation, ever — recommend us only if we earn it.
Print it, hand it over.
Evidence-cited handouts written in plain language for clients, and a referenced brief for you. Free to download and use in your practice.
Getting to Your Protein Number
How much protein, and when — plus a two-minute worksheet clients fill in to find their own daily and per-meal target.
DownloadThe 30g Breakfast
Why protein distribution beats a big dinner, shown as a simple visual — with three easy ways to rescue the breakfast most clients under-eat.
DownloadThe Evidence, Annotated
Our full evidence base — satiety, muscle, distribution, metabolic health, GLP-1s — with citations, plus the product and mechanism detail, referenced for you.
DownloadMore resources land as we build them — join the Collective below and we'll send new ones as they're ready.
How it works
Apply below
Tell us who you are, where you practice and who you work with. Takes two minutes.
We check your eligibility
We review your details against the sampling programs currently running. If you’re eligible and there’s a match, we’ll email you to confirm — your box, with the first handouts tucked inside, usually ships within two weeks.
Stay in the loop
Occasional, genuinely useful updates: new evidence summaries, new resources, new flavors. No spam.
Trust is a person, not a logo.
Jessica Spendlove
An accredited sports dietitian with 15+ years in practice, Jessica has worked with professional sporting teams and elite athletes, and consults with everyday clients on making higher-protein eating practical.
“Frankly So is real plant protein with a short ingredient list — no shake to blend, no powder to scoop, nothing you can't pronounce.”
Kristi Riordan
Co-founder and CEO of Frankly So, the consumer brand from plant-protein maker Harvest B. She leads the mission to make higher-protein eating simple — real food dietitians can stand behind and clients actually keep eating.
See if you’re eligible for a sampling program.
Open to registered dietitians and credentialed nutrition professionals (RD, RDN, NDTR, CNS) and dietetics students and interns.
Tell us about your practice and we’ll check your details against the sampling programs we’re running. If you’re a match, we’ll email you to confirm what you’ll receive.
Free · No obligation · Takes 2 minutes
Questions, answered.
Who can join?
Registered dietitians and credentialed nutrition professionals — RD, RDN, NDTR or CNS — plus dietetics students and interns. If you're not sure you qualify, apply anyway and tell us your situation in the notes.
What does it cost, and what do I owe you?
Nothing, and nothing. The handouts and updates are free to every member, and if you’re matched to a sampling program the product and the shipping are on us. There’s no expectation that you post, recommend or promote anything. We’d rather earn a place in your toolkit than buy one.
Does applying guarantee me a sample box?
No — applying puts you in front of the sampling programs we’re running at the time. We check every application against who those programs are for and how much product we have. If you’re eligible and there’s a match, we’ll email you to confirm what you’ll receive. If there isn’t one right now, we’ll tell you and keep you on file for the next round.
What's actually in the product?
A baked, crunchy topper made from wheat protein — the raw ingredient is 75–80% protein, and the finished crumble bakes to 45–50% protein by weight, delivering 10g of protein per 100-calorie serving. It's food, not a supplement. Note: contains wheat (gluten), so it's not suitable for clients with celiac disease or gluten sensitivity.
Where do you ship?
Sampling programs currently run in the United States. Elsewhere? Apply anyway and tell us where you practice — we're expanding and will let you know when we reach you.
Frankly So is a food, not a treatment, supplement or medical intervention. Nothing on this page is medical advice or a claim to treat, prevent or mitigate any disease or the effects of any medication. Clients on GLP-1 medications or with medical conditions should be guided by their own healthcare team. Contains wheat (gluten).